of graduate employers say relevant experience is essential to getting a job with them
Why should I choose this course?
- INDUSTRY APPROVED – Complete our CMI-accredited business top-up course and receive a Level 5 award in Leadership, with CMI membership and access to learning resources throughout your studies
- SPECIALISE YOUR STUDIES – From Brand Management to Social Entrepreneurship, tailor your course to match your career aims through our optional modules
- BUSINESS SUPPORT - Want to set up your own business? Get expert guidance and input from our Enterprise Hive team to make your start-up idea a reality
University College Birmingham provides a range of support services for budding young entrepreneurs through our dedicated Enterprise Hive, while students on our business courses also have the opportunity to study in our cutting-edge Financial Trading Suite.
If you want to set up your own business, visit our Enterprise Hive for a wide range of start-up support, including incubation space, tailored mentoring from industry experts and networking opportunities
Students on our finance-related modules have the chance to learn in our Financial Trading Suite on campus, featuring 21 workstations, large wall screens and a scrolling ticker providing real-time global market information
Our new £44 million Moss House campus includes an exhibition space to showcase your work to assessors and prospective employers, as well as our Enterprise Hive service which helps budding entrepreneurs with start-ups
Our campus buildings feature lecture theatres equipped with the latest technology, as well as comfortable tutorial and seminar rooms and private meeting rooms
Located in our McIntyre House campus, ThinkSpace features glazed study pods to discuss group projects and glass wipe boards to mind-map your ideas
Enterprise Risk Management
Risk is becoming an important function for business managers and owners. You will learn about enterprise risk management techniques and strategies employed by businesses operating within increasingly complex and dynamic environments. Key risk areas include human resources, finance, IT, marketing, health and safety, innovation and product development, leadership and corporate governance and business continuity.
Innovation, Creativity and Entrepreneurship
You will develop an awareness and understanding of innovation and creativity within the business enterprise sector. The focus will be on the small and medium-sized enterprise sector (SMEs) and the significant role entrepreneurship plays in its growth and development. You will consider the development, survival and growth of enterprises through an application of concepts of entrepreneurship, innovation and creativity.
Leadership and Change Management
Change is inevitable in an increasingly competitive global environment. You will develop the skills needed to design, implement and evaluate effective change within organisations operating in a variety of environments as if you were an employee, manager, or external consultant designing strategic change management programmes for clients.
An opportunity to consolidate your financial planning knowledge, you will learn how to synthesise and evaluate business performance and strategy. You will develop an in-depth knowledge of financial concepts and how companies portray themselves through their annual reports.
The most valuable assets that a company has are the brands that it has invested in and developed over time. You will be given the theoretical knowledge and practical skills required to succeed in the management of complex brands and look at how brands are viewed, built, managed and measured to ensure superiority and sustainability.
Strategic Human Resources Management
In order to offer meaningful career pathways, what sort of strategies should a business consider? How can it meet the challenges it faces while creating an environment that retains talented employees? You will be exploring contemporary strategies in HR that shape benchmark employers in the industry.
Advertising and Media Management
You will be taken deeper into the management processes relating to advertising, focusing on the skills involved in matching business objectives and brand communication to target markets. You will be given a greater insight into detailed analysis of what makes advertising communications effective.
We live in an interconnected world, so it's important to examine how organisations explore new market opportunities beyond national boundaries. As a result, you will become more aware of the technological, communication and transportation challenges businesses face and the options they consider when seeking a foothold in a new country.
Digital and Social Media Marketing
Digital marketing channels are revolutionising the manner in which all businesses operate and market their business activities. Everyone is looking for opportunities to enhance and support their core marketing communications objectives in this customer-centric multi-channel environment. You will be learning digital marketing principles, the role of social media and how to apply them to create a successful strategy.
The role of the not-for-profit sector is becoming increasingly significant on both a national and global scale. You will be analysing the business and marketing principles of the not-for-profit sector, and how they contribute to running an efficient organisation in a complex and dynamic environment. You will be able to look at business examples from a variety of sectors, including education, social services, charities and voluntary organisations.
Contemporary Entrepreneurial Studies
You will continue to build on your awareness and understanding of contemporary issues within the business enterprise sector. Small and medium-sized enterprises will be the focus here, and the role of entrepreneurship in the development and growth of this sector will be assessed.
You will have the opportunity to engage in an independent research project of your choice. You will have support with preparing your proposal and understanding the competent characteristics of good research. An appointed tutor will help guide you through this important and rewarding process.
This entrepreneurial project module is a key mechanism through which you can develop the skills of independent learning, creative thinking, conceptualisation, innovation, problem solving and value creation. The project affords you the opportunity to develop an entrepreneurial mindset and competencies applicable to your future career aspirations as an entrepreneur or intrapreneur.
The modules listed above for this course are regularly reviewed to ensure they are up to date and informed by industry as well as the latest teaching methods. On occasion, we may need to make unexpected changes to modules – if this occurs, we will contact all offer holders as soon as possible.
Academic: A relevant HND or a foundation degree in the areas of Marketing Management, Business Management, Finance and Business, with 240 credits.
If you are unsure if your previous qualification is suitable, please contact us before completing an application. You can call us on 0121 604 1040 or email firstname.lastname@example.org
Academic: European and International qualifications studied in a relevant subject matter will also be considered. Applicants will need to have achieved 120 ECTS or equivalent (European Credit Transfer).
If you are unsure if your previous qualification is suitable, please contact us before completing an application. You can call us on 0121 604 1040 or send an email:
Teaching and assessment
Note: Indicative information only – actual timetables and assessment regimes will be issued at your induction.
Teaching – full-time route
Example of a typical teaching week (up to 14 contact hours):
- Large group teaching – 5 hours
- Smaller group teaching – 7 hours
- Tutorials – 2 hours
You will also need to commit around 20 hours per week for individual study time.
Teaching – part-time route
The part-time timetable is made up of one module per semester with three semesters in total. The research module is started in semester one and completed in semester three.
Example of a typical teaching week (one day per week):
- Smaller group teaching – 5 hours
- Tutorials – 1 hour
You will also need to commit around 10 hours per week for individual study time, though some weeks may require you to extend beyond this, particularly when you are engaged in completing assessments.
Estimated breakdown of assessment for this top-up course:
- Coursework – 70%
- Practical assessment – 22%
- Written examinations – 8%
Our teaching and assessment is underpinned by our Teaching, Learning and Assessment Strategy 2015-2020.
Additional qualifications and training
This course is accredited by the CMI, granting you a Level 5 CMI Award in Leadership when you graduate.
As a new student studying this degree full-time, you will receive £300 per year via our Kick-Start Scheme (eligibility criteria applies). This scheme will support your studies and future career by contributing to course-related materials, uniform or selected items on campus. You might even qualify for an additional £500 per year.
If you are a UK/EU student enrolling on a full-time foundation degree or a BA/BSc in 2020/21, your fee for this academic year will be £9,250 per each full year. A half year tuition fee is £4,625. UK/EU students do not pay tuition fees for any placement periods.
If you are an international student enrolling on a a full-time foundation degree or a BA/BSc in 2020/21, your fee for this academic year will be £11,500 per year.
If you complete a placement year, there will be an administration fee of £500 for a full year, or £250 for a half-year placement.
This course is accredited by the University of Birmingham.
This course is dual-accredited by the Chartered Management Institute.
University College Birmingham is an official partner of the NatWest Great British Entrepreneur Awards.
Enterprise Educators UK Member.
Accreditations, endorsements and partnerships
University College Birmingham works with a wide range of organisations to ensure you receive the best possible training and qualifications recognised by industry.
Work placements are vital for gaining real-life experience and for building your confidence and skills before you finish your course – and they may even lead to a job when you graduate. Our hired@UCB team can help find the ideal placement for you.
We encourage students on our BA Business Enterprise top-up course to gain work experience throughout your studies.
Work alongside experts in your sector
A snapshot of some of the employers we have worked with:
- BMW (Germany)
- Grant Thornton (Cambridge)
- Westin Hilton Head Island Resort and Spa (USA)
- Bella Italia (Birmingham)
- Top Cashback (Stafford)
My favourite module was Innovation, Creativity and Entrepreneurship. This allowed me to use my creativity to find solutions for real business problems. We also had the opportunity to go on a trip to the Czech Republic to visit the companies we had been consulting for on the live case assignment.
The example roles and salaries below are intended as a guide only.
Business development manager
Average Salary: £42,500
Product manager (postgraduate)
Average Salary: £47,500
Average Salary: £50,000
Average Salary: £32,500
Average Salary: £34,000
Want to take your studies to the next level? Completing the BA (Hons) top-up degree will enable you to move onto our Enterprise Management MSc/PGDip course.
We are here to support your career goals every step of the way.