Cookie Policy

Cookie Policy

Cookies are small pieces of information that a website can store on your computer in order for it to remember something about you at a later time. The information is in the form of a text file, which will only be understood by the web site that initially set the cookie.

Find out more at:

All about Cookies

Content Management System

University College Birmingham uses a Content Management System to manage its web content. The Content Management System use Session Cookies which are used for remembering selections made by users during their visit to the site. The Content Management System uses the following cookies for session information:

Name: csession

Typical Content: Randomly generated session ID

Expires: When the user exits the browser

Name: ASP.NET_Sessionld

Typical Content: randomly generated session ID

Expires: when the user exits the browser

Google Analytics

University College Birmingham and the Content Management System use Google Analytics, a web analytics service which sets a cookie in order to evaluate users use of the University College Birmingham website and compile reports on activity on it. Google Analytics sets the following cookies:

Name: _utma

Typical Content: randomly generated number

Expires: 2 years


Typical Content: randomly generated number

Expires: 30 minutes

Name: _utmc

Typical Content: randomly generated number

Expires: when the user exits the browser


Typical Content: randomly generated number, plus information on how the site was reached (for example, directly, via a link or through organic search)

Expires: 6 months 

University College Birmingham have also implemented Google Analytics Demographics and Interest Reporting within Google Analytics. This provides University College Birmingham with a better understanding of our audience so that we can tailor our content accordingly.

Google Adwords Remarketing

University College Birmingham uses Google Adwords Remarketing to set a cookie to display advertisements on third party websites, including Google, based on previous visits to the University College Birmingham website. This allows University College Birmingham to tailor our services and deliver advertisements that are relevant to you.

Visitors can opt out of cookies set by Google by visiting Google's Ads Settings or by visiting the Network Advertising Initiative opt-out page.

Google Ads Settings Network Advertising Initiative

Special provisions concerning the use of Facebook pixels and SDKs

  1. You (or partners acting on your behalf) may not place pixels associated with your Business Manager or ad account on websites that you do not own without our written permission.
  2. If you use our pixels or SDKs, you further represent and warrant that you have provided robust and sufficiently prominent notice to users regarding the Customer Data collection, sharing and usage that includes, at a minimum:
    1. For websites, a clear and prominent notice on each web page where our pixels are used that links to a clear explanation (a) that third parties, including Facebook, may use cookies, web beacons and other storage technologies to collect or receive information from your websites and elsewhere on the Internet and use that information to provide measurement services and target ads, (b) how users can opt out of the collection and use of information for ad targeting, and (c) where a user can access a mechanism for exercising such choice (e.g. providing links to: and
    2. For apps, a clear and prominent link that is easily accessible inside your app settings or any privacy policy and from within any store or website where your app is distributed that links to a clear explanation (a) that third parties, including Facebook, may collect or receive information from your app and other apps and use that information to provide measurement services and targeted ads and (b) how and where users can opt out of the collection and use of information for ad targeting.
  3. In jurisdictions that require informed consent for storing and accessing cookies or other information on an end user's device (such as but not limited to the European Union), you must ensure, in a verifiable manner, that an end user provides the necessary consent before you use Facebook Business Tools to enable us to store and access cookies or other information on the end user's device. (For suggestions on implementing consent mechanisms, visit Facebook's Cookie Consent Guide for Sites and Apps.)
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