March 2020

Top hotel managers host training sessions for business students as UCB launches partnership with Park Regis

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Business stars of the future from University College Birmingham are set to gain unique industry insight into management and hospitality thanks to a new partnership with one of Birmingham's top luxury hotels.

UCB has joined with Park Regis Birmingham to provide further education students on courses at the University's Business School with expert insight and experience from some of the firm's leading figures within a real-life industry environment.

The partnership will see Level 3 Business and Level 3 Travel and Tourism students visit the 4-star Broad Street hotel for monthly training sessions delivered by senior managers, with subjects ranging from customer service to managing events.

And there could be even bigger opportunities to come, including potential work placements and even employment opportunities – with several former UCB students having previously been taken on by the hotel in a variety of roles.

Among them is former Level 3 Travel and Tourism and BA Hospitality Business Management student Ryan Doyle, who graduated from UCB in 2015 and now works as Director of Sales within the leadership team at Park Regis.

"With more blue chip organisations choosing to call Birmingham their home, we as a hotel and meetings venue are thriving from the vibrant and diverse economy which calls for more and more educated and passionate hospitality and business professionals – something we are excited about developing with University College Birmingham," said Ryan.

"I am proud to be a former student of UCB. What stood out for me was the industry links the University has, enabling academic theory to be implemented into the workplace environment."

Dozens of students travelled to Park Regis in January for the first session under the partnership, with further events planned over the next few months covering a range of different aspects of the industry in line with the curriculum.

Park Regis Managing Director John Angus said: "This is the Park Regis team putting something back into the community where a number of them trained.

"If we can provide support for the managers of the future then that is a great use of our time. The programme is set entirely for that goal and not for the benefit of Park Regis.

"We have some of the best managers in the country in our team, and when I was a student, I would have loved to have the exposure to a hotel like Park Regis and the team."

Dilshad Sheikh, Dean of UCB's Business School, said: "This is a fantastic educational partnership which will help bring our curriculum to life, exposing our students to real working environments and insight from industry specialists at Park Regis. It is a great opportunity for our students to have the breadth and depth of expertise available at Park Regis which they can tap into.

"A number of our past students have previously been recruited by Park Regis, and by developing such strong industry links, there is great potential for our students to benefit both in their education as well as possible employment options when they complete their studies."

University College Birmingham is a long-established and highly respected provider of specialist further and higher education courses covering a variety of industry sectors including business, travel and tourism, with a focus on providing practical training and experience alongside industry partners.

Discover the range of courses available at our Business School here, while you can also follow the latest updates from the school on Twitter.