EVENTS MANAGEMENT

CertHE

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CertHE

Duration

1 year FT

Entry

September and February

Fees

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Department of Hospitality and Tourism

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Saturday 15 August 2026

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Open for clearing There are places available on this course

£61.6 billion generated annually by the UK events industry (UKEVENTS, 2024)

£33.6 billion contributed by UK business events each year (UKEVENTS, 2024)

Our Events Management CertHE is a one-year recognised higher education qualification that provides an introduction to the dynamic events industry.

Through your studies, you will explore key areas such as event planning, event operations, customer experience, business management and innovation. You'll develop an understanding of how successful events are designed, managed and delivered, while building valuable professional and transferable skills.

Combining industry-focused learning with practical event management knowledge, this course will help you develop the skills needed to progress into a range of event management roles. Successful completion guarantees progression onto our Event Management BA (Hons).

This course is not open to international students.

Why should I choose to study Events Management CertHE?

2 DAY DEGREE - The timetable for this course is already confirmed as just Monday and Tuesday on campus each week in your first year, meaning you can fit your studies around your life. You can also apply for a one-night-a-week accommodation package. Find out more
NETWORKING – Connect with industry professionals through our Association of Event Venues membership and the ITT Future You Employability Conference
TOP FOR STUDENT SATISFACTION - We came third in the UK for overall student satisfaction among universities in the National Student Survey 2026 (when taking the average score for student satisfaction for each of the 26 questions in the NSS)

Course breakdown

Modules

Core Modules

Dynamic Events Environment

The events industry is diverse, ranging from personal celebrations such as weddings to cultural festivals, business conferences, exhibitions and major global sporting events. In this module, you will develop an understanding of the wide range of event types and industry sectors that make up the events industry. You will explore emerging trends, innovation and creativity, while examining the role events play within the economy and wider society. You will also develop the skills needed to assess market demand, evaluate event impacts and understand how different stakeholders are influenced by events.

Event Business Management

Successful events rely on effective management. In this module, you will develop knowledge of the key business concepts that underpin the events industry. You will explore principles of economics, marketing, human resource management and finance, enhancing your ability to plan, manage and deliver successful events.

Event Experience Design

The design and delivery of successful events require creativity, effective communication and careful planning. In this module, you will develop knowledge of event design and the processes involved in staging an event. You will create your own event concept, analyse key staging elements and apply appropriate planning models. Through developing your event concept, you will explore areas such as event theming and programming, venue management, production, entertainment and event finance.

Event Logistics Management

Whether managing a small wedding or an international sporting event, successful event delivery depends on effective logistics management. You will gain knowledge of the diverse suppliers that support the events industry, both internal and external, and explore key logistical considerations including staging, theming, hospitality and technology. This module will equip you with the skills needed to coordinate resources and deliver successful event experiences.

Event Principles and Planning

Once you have an idea for an event, planning, implementation and evaluation are all essential stages of the event management process. You will explore and apply a range of event planning models while developing knowledge of stakeholders, event finance and health and safety considerations. These models and tools will form the foundation for further event planning and management study.

Personal Branding

You will be introduced to the concept of future employability readiness through the Personal Branding module. You will develop the knowledge and skills needed to build your personal brand as a future professional or entrepreneur. This will include developing an external profile and engaging with a range of experiences related to your programme of study, all designed to prepare you for successful placement and work experience opportunities.

The modules listed above for this course are regularly reviewed to ensure they are up to date and informed by industry as well as the latest teaching methods. On occasion, we may need to make unexpected changes to modules – if this occurs, we will contact all offer holders as soon as possible.

Entry requirements

Applicants must be aged 19 years or over at the start of the course.

Formal academic qualifications are not required. Instead, applicants need to be able to demonstrate relevant experience and a strong commitment to learning. Typically, this will include at least three years of work, voluntary, caring or other significant life experience.

All applications are considered individually, and applicants may be asked to attend an interview to assess their suitability for Level 4 study and discuss their goals for the course.

Events Management CertHE is open for Clearing 2026

Still exploring your university options? Whether you are applying now, changing your plans or looking for a different course, you can apply to UCB through Clearing.

Apply through Clearing

Key information

Teaching and assessment

Teaching takes place through weekly lectures and seminars across two 12-week semesters. Each semester, you will study three 20-credit modules, supported by our weekly Skills for Success module and personal tutorials to enhance your academic and career development.

Assessment is industry-informed and is designed to reflect the wide range of roles and skills in the aviation sector. Our assessment aims to prepare you for employment by developing specialist knowledge and practical skills needed by industry, giving you a competitive advantage in the graduate job market.

You will be assessed through a variety of methods, such as-

Industry live projects
Online simulations
Digital presentations
Digital content creation
Student debates and discussions
Business pitches
Academic posters and infographics
Industry standard toolkits
Every assessment is designed to bring you closer to the career you want, helping you graduate not just with knowledge, but with the skills, experience and edge to make a real impact.

Throughout your journey, you will be supported by personal tutors and module leaders who tailor their guidance to your individual needs- ensuring you always feel confident, capable and ready to succeed.

Our teaching and assessment is underpinned by our Learning and Teaching Strategy 2025-2030.

Home student tuition fees

If you are a home student enrolling on a CertHE at University College Birmingham, the 2026/2027 academic year tuition fee for full-time study is £9,790.

View tuition fees for home students

Please note: the 2026/27 fees stated are subject to parliamentary procedure. Tuition fees are expected to increase each academic year in line with the maximum permitted value set by the Government for that academic year. The expected rise for Home undergraduate students (including those on a foundation year course), may impact both new and continuing students.

£3,000 Cost of Living Allowance

We are committed to supporting students who may be facing financial challenges due to the rise of living costs. If you are a full-time undergraduate student, studying a one year course starting in September 2026, with home fee status and plan to pay your fees using a student loan, you’ll be eligible for a £3000 Cost of Living Allowance.

Further information and terms and conditions can be found here: £6,000 Cost of Living Allowance.

Kick-Start Scheme

As a new student studying this course full-time, you will receive £300 per year through our Kick-Start Scheme (UK students only, eligibility criteria applies). This scheme will support your studies and future career by contributing to course-related materials, uniform or selected items on campus. You may also qualify for an additional £500 per year.

Find out more about the Kick-Start Scheme here.

We are a member of a range of industry associations including AEME.

University College Birmingham offers training in Cvent event management software.

We are an Academic Associate of the Association of Event Venues (AEV).

We are a member of The Association of British Professional Conference Organisers.

Accreditations, endorsements and partnerships

University College Birmingham works with a wide range of organisations to ensure you receive the best possible training and qualifications recognised by industry.

“Designed in conjunction with industry, shaped by student feedback and with employability at the heart of everything we do, our Events Management CertHE will transform your prospects, accelerate your career path and secure your future in the events industry.
"Our aim is to deliver contemporary, cutting-edge teaching and learning based on an employability-informed curriculum that is tailored to your individual needs.”

Karla Keating-Nel Head of Department - Hospitality and Tourism

Career opportunities

The example roles and salaries below are intended as a guide only.

Event organiser

Average salary: £25,000 - £36,000

Marketing assistant

Average salary: £22,000 - £30,000

Event coordinator

Average Salary: £20,961

Want to take your studies to the next level? Completing the certHE will enable you to move onto our full degree course Events Management BA (Hons).

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We are here to support your career goals every step of the way.

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Francesco's Story

Francesco Diperna's passion for events led him to DreamHack 2026, where he put his learning into practice at one of the world's largest gaming festivals and gained first-hand insight into the live events industry.