George's Profile
Job title
Lecturer
Academic qualifications
BSc (Hons) Sports Science with Management, PG Cert, FHEA
"In my teaching, I draw on both my project management experience and analytics expertise developed through a managerial role in the sports development sector - and take great pride in seeing my students succeed."
I’m passionate about using sport to improve people's physical, mental and social wellbeing. With a career in sports development, I specialise in breaking down barriers to sports participation, teaching sports economics and finance, and major and mega sporting events.
I teach our FdA and BA (Hons) Sports Management courses, drawing on both my project management experience and analytics expertise, developed through a managerial role in the sports development sector.
In my teaching role, I get immense satisfaction from passing on my knowledge and making a small but meaningful contribution towards my students becoming wiser and better prepared for their future careers. I feel a great sense of pride every time one of our students succeeds, whatever “success” looks like for them.
I encourage all students to approach their studies with a positive attitude, stay engaged, remain resilient, and consistently prioritise family, studies, and real-world connections over social media.
When I’m not working, I enjoy spending quality time with my family, reading, cooking, as well as playing and watching sports.