Prior to becoming a lecturer I spent the majority of my career in the marketing field, with a focus on digital across a number of sectors. I was one of the early team members working on the first south-Asian digital music streaming service Kixar in London and California. I then helped shape the initial marketing team as Marketing Manager at the Energy Systems Catapult, a government backed organisation charged with ensuring the UK delivers on climate change laws by 2050. My other ‘claim to fame’ in the digital world is reaching the final of a national social-media competition ran by Good Relations PR, the agency behind the popular Compare the Market advertising campaign.
Digital Marketing, Events Marketing, Innovation, Creativity and Entrepreneurship, Business Creation and Development.