Tourism Business Administration MA / PG Diploma
Tourism is a highly competitive industry in virtually every country of the world, which in turn has created a demand for managers who possess the knowledge and skills to succeed in this dynamic and global industry. There are opportunities for rapid advancement in both the public and commercial sectors for those with relevant skills. Former students are employed in aviation, consultancy, hospitality organisations, tour operations, destination marketing, attraction businesses, general management and in education.
Why study this subject at UCB?
The College’s School of Recreation, Sport and Tourism is a leading provider of innovative undergraduate and postgraduate programmes in tourism, with a national and international reputation. Well-developed international links are reflected in a thriving international student body, which contributes greatly to the cultural diversity and cosmopolitan atmosphere.
What will you study?
This programme aims to enhance individual business management potential by developing knowledge and skills enabling students to both identify and respond effectively to the wide ranging opportunities and threats in future tourism business environments, whilst developing an appreciation of the multi-disciplinary approaches usually required in the sector. Students study 6 modules, with a strong emphasis being placed on the role of communication and creativity in effective management practice, together with an awareness of contemporary issues. The opportunity to pursue specific research interests is provided through the completion of a dissertation for the Masters award. A key feature of the programme is the ‘live industry project’, undertaken overseas during the programme for an external organisation, the undertaking of which involves students directly applying skills and knowledge developed in the programme. Previous students have successfully completed projects in Malaysia, the Gambia and the Azores (Portugal).
Degree programmes accredited by the University of Birmingham . Visit the Awarding of Degrees page for more information.