Cookie Policy

Cookies are small pieces of information that a website can store on your computer in order for it to remember something about you at a later time. The information is in the form of a text file, which will only be understood by the web site that initially set the cookie.

Find out more about cookies at

Content Management System

University College Birmingham uses a Content Management System to manage its web content. The Content Management System use Session Cookies which are used for remembering selections made by users during their visit to the site. The Content Management System uses the following cookies for session information:

Name: csession

Typical Content: Randomly generated session ID

Expires: When the user exits the browser

Name: ASP.NET_Sessionld

Typical Content: randomly generated session ID

Expires: when the user exits the browser

Google Analytics

University College Birmingham and the Content Management System use Google Analytics, a web analytics service which sets a cookie in order to evaluate users use of the University College Birmingham website and compile reports on activity on it. Google Analytics sets the following cookies:

Name: _utma

Typical Content: randomly generated number

Expires: 2 years


Typical Content: randomly generated number

Expires: 30 minutes

Name: _utmc

Typical Content: randomly generated number

Expires: when the user exits the browser


Typical Content: randomly generated number, plus information on how the site was reached (for example, directly, via a link or through organic search)

Expires: 6 months 

University College Birmingham have also implemented Google Analytics Demographics and Interest Reporting within Google Analytics. This provides UCB with a better understanding of our audience so that we can tailor our content accordingly.

Google Adwords Remarketing

University College Birmingham uses Google Adwords Remarketing to set a cookie to display advertisements on third party websites, including Google, based on previous visits to the UCB website. This allows UCB to tailor our services and deliver advertisements that are relevant to you.

Visitors can opt out of cookies set by Google by visiting Google's Ads Settings or by visiting the Network Advertising Initiative opt-out page.